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What is Swing Weight and why is it Important?

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I recently headed to TaylorMade's Tour Workshop. I have to say it was a fascinating experience, while the clubs that the tour players use are exactly the same as you buy in the shops, the attention to detail is amazing. 

While running though what happens in the workshop we shot a great video on Swing Weight. The Tour rep describing really well what it is and why it is important as we swing weighted a club. 

Check it out:


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